|
Back to Top Search Back to WDM |
Overview |
|
|
What is
Top-Search? How does it work?
What Users Say When a browser searches on a keyword, phrase, product or style number, your ad can be at top of return hits or among the top hits for the high priority click-through advantage. As a Top-Search feature user you enter the keywords, phrases, products or styles that define items you want sales priority or activity on. When a browser gets a hit or search return for your keyword or phrase, your Header (ad title) will appear in the Top-Search group or position. Position in this group is determined by a combination of the page impression and click through amounts, ("cost per impression ") and ("cost per click") you established in setup.
You are not charged for a click-through unless it occurs. If the browser's search returns a hit on your offering there is only the small (few cents) ad presentation charge amount that you specified in the setup for the keyword or phrase. If the browser clicks your ad header (URL link) to your complete ad, or ads, you're charged the click-through amount you specified in the setup for the keyword or phrase. Click below for an eye opening demonstration of Top-Search effectiveness. This Top-Search demonstration is a search for LG product. These few ads for LG have appeared at the Top of over 1,500 other WDM ads matching the Wireless Dealer Market search criteria - "LG". The lower ads appear in chronological order. Top-Search ads (the first sixteen) always appear at top of page or in a right sidebar. You're the administrator
You can activate or deactivate any individual keyword ad(s) or all of your entire Top-Search campaign anytime. Complete reporting and audit information is available anytime with your browser. Click Here to setup your Top-Search participation.
|